PRIVACY POLICY
Effective Date: 8/24/2026
The Rareform Group LLC (“Rareform Group,” “Rareform,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us.
This Privacy Policy explains how we collect, use, and protect information when you visit therareformgroup.com, submit information through our website, schedule a conversation, subscribe to communications, or otherwise interact with Rareform Group online.
INFORMATION WE COLLECT
We may collect information you voluntarily provide to us, including:
Name
Email address
Phone number
Company name
Job title
Company website
Information about your business, agency, event, project, or current challenges
Information submitted through contact forms, newsletter signups, scheduling tools, or other website forms
We may also automatically collect certain information when you visit the website, including:
IP address
Browser type
Device type
Operating system
Pages viewed
Referring website
Approximate location
Date and time of your visit
Website interaction and usage information
This information may be collected through Squarespace and other analytics, scheduling, or website technologies used on the site.
HOW WE USE YOUR INFORMATION
Rareform Group may use information collected through the website to:
Respond to inquiries and requests
Schedule consultations or discovery conversations
Evaluate potential client engagements
Provide information about our services
Communicate regarding projects or business opportunities
Send newsletters, insights, or other communications when you have chosen to receive them
Improve the website, services, and user experience
Understand how visitors use the website
Maintain website security and prevent misuse
Comply with applicable legal and regulatory requirements
We do not sell your personal information.
CONTACT FORMS
When you submit a contact form through our website, the information you provide is used to review and respond to your inquiry.
Submitting a form does not create a client, advisory, consulting, fiduciary, or other professional relationship with Rareform Group.
Please do not submit confidential, proprietary, or sensitive information through the website unless specifically requested.
SCHEDULING SERVICES
Our website may use third-party scheduling services, such as Calendly, to allow visitors to schedule meetings or discovery conversations.
Information entered through these services may be collected and processed according to the privacy practices of the applicable third-party provider.
EMAIL AND NEWSLETTER COMMUNICATIONS
If you subscribe to a newsletter or other email communications, we may use your email address to send Rareform Group news, insights, service information, or other relevant communications.
You may unsubscribe at any time by using the unsubscribe link included in the email or by contacting us at davidott@therareformgroup.com.
COOKIES AND ANALYTICS
The Rareform Group website may use cookies and similar technologies to support website functionality, understand website traffic, measure performance, and improve the visitor experience.
Squarespace may place cookies that are necessary for the website to function properly. We may also use analytics or other third-party services that place additional cookies or collect usage information.
Depending on your browser, device, and location, you may be able to manage or disable cookies through your browser settings or through a cookie consent tool provided on the website.
Disabling certain cookies may affect website functionality.
THIRD-PARTY SERVICES
Rareform Group may use third-party providers to operate or support portions of the website, including services related to:
Website hosting and management
Analytics
Scheduling
Email marketing
Forms
Customer relationship management
Social media
Embedded content
These providers may process information according to their own privacy policies and terms.
Rareform Group is not responsible for the privacy practices of third-party websites or platforms.
LINKS TO OTHER WEBSITES
Our website may contain links to third-party websites, social media platforms, partner websites, or other external resources.
Once you leave our website, this Privacy Policy no longer applies. We encourage you to review the privacy policies of any third-party sites you visit.
HOW WE PROTECT INFORMATION
Rareform Group takes reasonable administrative, technical, and organizational measures designed to protect personal information from unauthorized access, loss, misuse, disclosure, or alteration.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
DATA RETENTION
We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, maintain business records, comply with legal obligations, resolve disputes, and enforce agreements.
YOUR PRIVACY CHOICES
Depending on where you live, applicable law may provide you with certain rights regarding your personal information.
These rights may include the ability to request:
Access to personal information we maintain about you
Correction of inaccurate information
Deletion of certain personal information
Information about how personal information is used or disclosed
Withdrawal from certain marketing communications
To make a privacy-related request, contact us at davidott@therareformgroup.com.
We may need to verify your identity before completing certain requests.
CHILDREN'S PRIVACY
This website and Rareform Group's services are intended for businesses and professionals and are not directed toward children.
We do not knowingly collect personal information from children under the age of 13.
CHANGES TO THIS PRIVACY POLICY
Rareform Group may update this Privacy Policy periodically to reflect changes in our website, services, technology, or legal requirements.
Updates will be posted on this page with a revised effective date.
CONTACT US
If you have questions about this Privacy Policy or how Rareform Group handles personal information, please contact:
The Rareform Group LLC
Email: davidott@therareformgroup.com